Markup is 42.86% while margin is 30%.
Business calculator
Markup vs Margin Calculator
Compare markup and margin side by side so pricing percentages are not confused.
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No account. Formula and assumptions are shown below.
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Markup and margin details
Formula & disclaimer
Markup = Profit Γ· Cost Γ 100; Margin = Profit Γ· Selling Price Γ 100
View assumptionsFormula reviewCalcs at Hand Editorial TeamVerified 26 August 2026 Β· automated checks included
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Formula & details
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How to read this result
Three useful checks, kept deliberately short.
An item costs RM70 and sells for RM100: Profit = RM30 Β· Markup = RM30 Γ· RM70 Β· Margin = RM30 Γ· RM100.
Markup uses cost as its denominator. Margin uses selling price, so the two percentages are not interchangeable.
Formula and assumptions
Markup = Profit Γ· Cost Γ 100; Margin = Profit Γ· Selling Price Γ 100Markup uses cost as its denominator. Margin uses selling price, so the two percentages are not interchangeable.
Keep in mind: Include the full cost base that matches the pricing decision being evaluated.
Produced byCalcs at Hand Editorial Team
Last formula check26 August 2026
Review methodKnown examples + boundary cases
Editorial and correction policy β
